Come for the rodeo, stay for the watermelon.
Held right in the heart of the action, the Watermelon Feed is your chance to kick back, grab a wedge, and soak in the good vibes. Whether you’re fresh off the parade route or gearing up for the rodeo events, this all-you-can-eat watermelon bash is the perfect way to cool down and connect.
- Mountains of chilled, juicy watermelon sliced fresh and served with a smile
- Family-friendly fun in a relaxed, picnic-style setting
- Live music and laughter all around as locals and visitors gather under the sun
- A tradition that’s as sweet as it is simple — and totally free to enjoy!
There’s just something about watermelon in the Texas sun that hits different. The Watermelon Feed isn’t just a treat — it’s a time-honored XIT moment where old friends reconnect, kids laugh with juice running down their chins, and new memories are made by the slice.